Cookie Policy | How We Use Cookies

This Cookie Policy explains how S4 Strategies Limited ("S4 Strategies", "we", "us", "our") uses cookies and similar tracking technologies on our websites. It should be read together with our Privacy Policy.

1. What are cookies?

Cookies are small text files placed on your device when you visit websites. They store identifiers and small pieces of information that help websites function and remember preferences. Similar technologies include local storage and pixel tags.

2. Our approach to cookie notices

You have told us not to display cookie banners for New Zealand users. Accordingly, we do not display cookie consent banners to NZ visitors. We still disclose below the types of cookies we use and provide information on how you can manage or block cookies yourself (browser settings and third-party opt-outs).

3. Why we use cookies

We use cookies for these purposes:

Essential site operation: session management, security, and basic functionality required for the site to work.
Performance & analytics: aggregated site usage data to help us improve the site.
Preferences / functionality: to remember language, region, or site settings you choose.
Advertising & measurement (where used): to measure campaigns and deliver relevant advertising (note: advertising cookies may come from third-party ad networks).

4. Representative cookie types (examples)

Rather than a table, here are the cookie categories and representative uses you may encounter on our sites:

Essential / strictly necessary cookies

Required for the site infrastructure and secure operation (for example, session identifiers and anti-forgery tokens). These do not require user action.

Analytics / performance cookies

Used to collect anonymised usage statistics (for example Google Analytics cookies such as _ga, _gid) so we can measure and improve site performance. Retention periods typically range from session-only to 2 years.

Functionality / preference cookies

Store user choices (language, saved preferences, cookie settings) so the site remembers them on return visits. Retention typically ranges from days to months.

Advertising / targeting cookies

Used by third parties (for example Google Ads or social platforms) to present relevant advertising and measure ad campaign effectiveness. These are set and managed by third parties and retention varies by provider (often months to years).

Exact cookie names and retention durations depend on third-party providers and may change. We review cookie usage periodically and update this Policy as needed.

5. Third-party cookies & links

We may use third-party services (analytics providers, ad networks, social widgets) that set their own cookies. Those third parties control their cookies and their privacy practices. Our site may link to external websites; we are not responsible for their cookie practices.

6. How to manage or block cookies

Browser controls: You can block or delete cookies via your browser settings (Chrome, Safari, Firefox, Edge, mobile browsers). Doing so may limit site functionality.
Ad network opt-outs: For advertising cookies, you may use industry opt-out tools provided by ad networks or privacy initiatives (for example Google Ads settings or global ad-industry opt-outs).
Effect of blocking: Blocking cookies does not remove information we have already collected about you but will prevent future cookie-based collection from your device.

7. Retention of cookie-related records

We retain cookie preference records and any non-identifying analytics data for as long as reasonably necessary to operate the site and to demonstrate compliance (typically up to 24 months, unless otherwise required).

8. Changes to this Policy

We may update this Cookie Policy from time to time. The effective date at the top will change when we make material updates. Please check this page periodically.

9. Contact

If you have questions about our use of cookies or wish to raise privacy concerns, contact:

S4 Strategies Limited

Email: admin@s4strategies.co.nz